For Chantell Preston, I led a cross-platform campaign to build momentum for her upcoming book The Success Lie, translating her message of helping women break the perfection trap into a cohesive digital presence. I created 30+ pieces of content—including LinkedIn newsletters, carousels, and short-form videos—tailored for Instagram, LinkedIn, and YouTube Shorts, each designed to educate, inspire, and drive anticipation for the launch.

To ground the campaign in authenticity, I captured content at her keynote speaking events and transformed those moments into high-performing social assets. I also designed print materials for in-person activations, ensuring her brand and message carried seamlessly from digital platforms into real-world touchpoints.

The result was rapid, measurable growth—over 400K YouTube views and 3K new subscribers in just three months, alongside 100K+ Instagram views and strong engagement across LinkedIn. Top-performing videos reached over 130K views and hundreds of hours of watch time, consistently attracting new audiences and turning visibility into meaningful traction for the book launch.